Receipts,not promises.
Real brands. Real quarters. Real numbers on the board. Here's a look at what happens when the video system, the media buying, and the funnel finally work together.
From one landing pageto a complete digital foundation.
Bauer Build needed a digital presence that matched the way it actually operates. We refreshed the brand, mapped and built a full indexable website, and began creating the professional photo and video library behind it.

Bauer Build
Commercial Construction · Huntley, IL
The old site gave visitors only a narrow snapshot of the company. The redesign creates clear paths for prospective clients, explains the work in depth, and gives search engines meaningful pages to index.
A website built beyond one page
We replaced a limited landing page with a complete website architecture that gives services, industries, company information, and resources room to be found and understood.
A sharper commercial brand
The updated identity, messaging, and digital experience now present Bauer Build with the clarity and confidence expected of a serious commercial construction partner.
A real visual content system
Strategic video and professional photography capture the people, process, and jobsite detail behind the company instead of relying on generic construction imagery.




A website should show the full business. Now theirs does.
One roofing company.One quarter. Real numbers.
PACC Solutions came to us to rebuild their marketing engine — video, media buying, and a funnel that could actually close. Here's what the first quarter looked like.
We took over content, creative, and media buying. Built the video system, rebuilt the funnel, and turned three ad channels into one compounding pipeline — all inside the first quarter.
Every dollar of spend was tied back to a closed deal. No vanity metrics. No guesswork.
A luxury menswear brand,built for the camera.
Suitability Chicago came to us without a content engine. We built the video strategy from scratch, launched a new website with real UX, and produced the testimonial pieces that now do the selling.
Video Content, From Ground Zero
No existing footage. No brand system on camera. We built the entire video engine — brand films, short-form social cutdowns, and a repeatable production cadence tuned to a bespoke menswear buyer.
A New Website, Rebuilt for UX
Launched a new site with a cleaner information architecture, faster funnel to booking a wardrobe evaluation, and a design that actually matches the caliber of the product.
Client Testimonial Video Pieces
Produced a library of client testimonial films — real customers, on camera, in their suits — used across the homepage, ads, and sales conversations to shortcut trust.

Suitability Chicago
A bespoke menswear studio serving executives across Chicago. Beautiful product, zero content system to match it — until we built one.
A brand this good deserved a content engine to match. So we built one.
Suitability Chicago.Before & after.
A dark, dated template with stock imagery and a single generic button — rebuilt into a refined, conversion-focused atelier brand with occasion-based booking above the fold. Drag the handle to reveal the transformation.
From clip-art gold to quiet luxury
Gold laurel logo on black → a restrained cream, navy & bronze identity with editorial serif typography that matches a $2K custom garment.
From stock suits to the real atelier
Watermarked stock photos → real client fittings and craft photography, plus a dedicated page introducing Dan Shakeshaft and his 25 years of tailoring.
From one button to a booking engine
A single "Free Wardrobe Evaluation" button → occasion-based inquiry above the fold (Corporate · Wedding · Business Casual), phone in the header, and a one-business-day reply promise.
A CPG sales agency,branded from zero.
The 212 Group had the relationships and the track record — but no brand to carry it. We developed the full identity, positioning, and messaging, then designed and launched the website it now runs on.
Brand Built From The Idea Up
The whole brand was rooted in one idea: at 211 degrees water is hot, at 212 it boils. We turned that into a full identity — name treatment, voice, positioning, and a story a beverage founder immediately understands.
Positioning For CPG Buyers
We sharpened the offer into language distributors and national grocery buyers respond to — strategy, brand management, and sales execution — so the brand reads as an operator, not a vendor.
A New Website, Built To Convert
We designed and launched a new site with a clear narrative, a brand wall that puts decades of CPG credibility up front, and a consultation flow that qualifies inbound instead of collecting noise.

The 212 Group
A full-service beverage sales agency taking brands from local listings to national shelves — distributor strategy, brand management, and field execution across all channels of trade.
One extra degree turns water into steam. We built the brand around it.
— Your growth system
